For professionals

For professionals

Be My Family provides a national adoption recruitment and matching service. We offer a new learning, exchange and support programme to enable agencies to share best practice and coordinate across boundaries to maximise recruitment and placements for children.


Membership provides a flexible modular approach to enable members to meet their specific needs and achieve shared benefit. All members may access mystery shopping up to once a year and attendance at national forums and receive best practice guidance for recruitment and matching via the network leadership group.

1. Recruitment support

  • Images (royalty free) – unlimited access
  • Creation of adverts for digital campaign
  • National information tailored for local purposes e.g. passport and step-by-step guides
  • National Adoption Week campaign coordination
  • Access to social media champions training
  • Media training/guidance
  • VAA Big Adoption Day coordination
  • Templates for planning
  • Discount individual packages of £50 off any individual package

2. Professional development

  • Places at customer service training/workshops
  • Review of information pack for prospective adopter/foster carers against standards
  • Marketing and recruitment network days analysing trends and best practice results and practical planning

3. Maximising matching

  • Profile writing workshop
  • Specialist search service (child led searching for up to 10 children)
  • Matching practice workshop e.g. siblings
  • Free attendance at Exchange Days for adopters for all agencies
  • Discount of £50 on each Exchange Day or bespoke family finding review
  • Matching network days analysing trends, best practice results and practical planning
  • Preparation for court – making the case

Annual cost

Number of yearly placements Places on training Cost
0-30 1 £295
31-60 2 £395
61-100 3 £495
100+ 4 £595

Individual packages (available separately)

Matching offer
Stand at National Exchange Day – £200
Stand at Targeted Exchange Day – £200
Bespoke family finding for individual children – £300
Marketing and publicity for individual children needing a family – £150
Individual places at workshop – £100
Recruitment offer
Royalty free images – £120 subscription per annum
Customer Services training – £850
Mystery Shopping – £350
Adopter/foster care champions training – £450
Podcast production – £450

Bespoke packages

Matching offer
Commissioned exchange day – £2,000
Commissioned Adoption Activity Day – £10-12,000
Commissioned Fostering Activity Day – £10,000
Recruitment offer
Digital recruitment campaign – (varies depending on need £3,500 – £10,000)
Mystery shopping and customer care training (combined package) – £1995 plus VAT)
Initial enquiries handling with dedicated number, guaranteed callback service and performance report (price upon request)
Recruitment and marketing front door campaign service: service campaign design, handling enquiries, monitoring, GDPR compliance (price upon request)